communicating with them; Screening our orders for potential risk or fraud and providing them with information or advertising related to our products or services, provided this is consistent with their privacy settings. We use the device information we collect to check for potential risks and fraud (in particular your IP address) and generally to improve and optimize our website (e.g. by analyzing how our customers navigate and interact with the website and to assess the success of our marketing and advertising campaigns).

sharing your personal information we share your personal information with third parties who assist us in using your personal information as described above. For example, we use shopify to run our online store. For more information about how Shopify uses your personal information, visit: https://www.shopify.com/legal/privacy. We also use google analytics to understand how our customers use the website. Further information on the use of your personal data by google can be found here: https://policies.google.com/privacy?hl=de.

You can disable google analytics here: https://tools.google.com/dlpage/gaoptout Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, to respond or to otherwise protect our rights behavioral advertising as described above, we use your personal information to provide you with targeted advertisements or marketing communications that we think may be of interest to you. For more information about how targeted advertising works, visit the Network Advertising Initiative ("NAI") educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.